Amplify Your Brand with

Content That Creates Demand

Content

Advertising

Data

Demand

The Challenges Facing Executive Engagement

REACH

Getting in front of the right people is harder than ever.

Buying committees are larger, inboxes are crowded, and decision-makers are increasingly difficult to engage through traditional advertising alone.

CREDIBILITY

Brand awareness doesn't automatically build trust.

Executives engage with brands that educate, inform and demonstrate expertise—not campaigns that interrupt their day.

IMPACT

Marketing activity doesn't always translate into pipeline.

Disconnected campaigns don’t create meaningful conversations and measurable commercial outcomes.

Our Packages

Own the Industry Conversation

Quarterly Platinum Package

The most comprehensive package for brands looking to maximise visibility across magazine, digital and direct channels.

Double-page magazine advert per month (3x Months)

Header, leaderboard, tower & box adverts on chosen site section (3x Months)

Leaderboard advert in 2x weekly newsletter sends each month (3x Months)

2x 500–600 word web article per month (x3 Months)

EDM campaign to 10,000 ICP contacts

Gold Package

Trial Package

Leading Brands in our Portfolio

73m

Network-Wide Annual Impressions

Coverage of the Fortune 500

Hub & Spoke Model

One strategy. One audience. Unlimited reach.

A Full Cycle Campaign

A single strategic asset becomes the campaign source material for editorial, webinar, podcast, newsletter, social, PR and lead-generation activity.

One asset becomes multiple channel-native touchpoints

Messaging stays consistent across the journey

Performance can be tracked through to lead outcomes

Specialist Brands

Global Newsroom

250m

Executive Audience

NA, EMEA, APAC

The Global DataBank

150 Million+ Senior Executive Contacts

Role & Responsibility

Executive Function

Corporate Executive

20%

Finance

14%

Sustainability

11%

Tech & Telco

16%

Procurement & Supply Chain

15%

Global Industries

24%

Company Size

1K-10K 27%

500-1K 8%

250-500 11%

Under 250 17%

10K 37%

The Global Leader in

Authoritative Editorial Positioning

QUOTES

Direct statements from people or organisations

They add authenticity, credibility and original perspective.

Think: what someone actually said

In SEO Terms: Quotes strengthen credibility, support originality, and help content stand out in both search and news results.

DATA POINTS

Verified facts such as statistics, dates, percentages and measurements

They improve accuracy, trust and confidence in your content.

Think: exact numbers and measurable facts

In SEO Terms: Data points improve trust, enable featured snippets, and strengthen content accuracy signals.

CITATIONS

References that show the source of your information

They strengthen authority, transparency and trust.

Think: where the information comes from

In SEO Terms: Citations build authority, improve trust (E-E-A-T), and help establish originality in search and news rankings.

CONCEPTS

Concepts explain ideas, relationships and meaning beyond individual entities

They help search engines understand context, not just keywords.

Think: how something works and why it matters

In SEO Terms: Concepts build topical authority by showing Google you understand the broader subject, not just isolated terms.

ENTITIES

Real-world people, places, organisations or products that Google can clearly identify

Every entity has a unique identity and connects to others within Google's Knowledge Graph.

Think: who, what, or where something is

In SEO Terms: Entities define what your content is about and help Google understand topic clarity and depth.

Amplify Your Brand with

Content That Creates Demand

Content

Advertising

Data

Demand

The Challenges Facing Executive Engagement

REACH

Getting in front of the right people is harder than ever.

Buying committees are larger, inboxes are crowded, and decision-makers are increasingly difficult to engage through traditional advertising alone.

CREDIBILITY

Brand awareness doesn't automatically build trust.

Executives engage with brands that educate, inform and demonstrate expertise—not campaigns that interrupt their day.

IMPACT

Marketing activity doesn't always translate into pipeline.

Disconnected campaigns don’t create meaningful conversations and measurable commercial outcomes.

Our Packages

Own the Industry Conversation

The most comprehensive package for brands looking to maximise visibility across magazine, digital and direct channels.

Double-page magazine advert per month (3x Months)

Header, leaderboard, tower & box adverts on chosen site section (3x Months)

Leaderboard advert in 2x weekly newsletter sends each month (3x Months)

2x 500–600 word web article per month (x3 Months)

EDM campaign to 10,000 ICP contacts

Leading Brands in our Portfolio

Network-Wide Annual Impressions

Coverage of the Fortune 500

Hub & Spoke Model

One strategy. One audience. Unlimited reach.

A Full Cycle Campaign

Specialist Brands

Global Newsroom

Executive Audience

NA, EMEA, APAC

The Global DataBank

150 Million+ Senior Executive Contacts

Role & Responsibility

Executive Function

Company Size

The Global Leader in

Authoritative Editorial Positioning

QUOTES

Direct statements from people or organisations

They add authenticity, credibility and original perspective.

Think: what someone actually said

In SEO Terms: Quotes strengthen credibility, support originality, and help content stand out in both search and news results.

DATA POINTS

Verified facts such as statistics, dates, percentages and measurements

They improve accuracy, trust and confidence in your content.

Think: exact numbers and measurable facts

In SEO Terms: Data points improve trust, enable featured snippets, and strengthen content accuracy signals.

CITATIONS

References that show the source of your information

They strengthen authority, transparency and trust.

Think: where the information comes from

In SEO Terms: Citations build authority, improve trust (E-E-A-T), and help establish originality in search and news rankings.

CONCEPTS

Concepts explain ideas, relationships and meaning beyond individual entities

They help search engines understand context, not just keywords.

Think: how something works and why it matters

In SEO Terms: Concepts build topical authority by showing Google you understand the broader subject, not just isolated terms.

ENTITIES

Real-world people, places, organisations or products that Google can clearly identify

Every entity has a unique identity and connects to others within Google's Knowledge Graph.

Think: who, what, or where something is

In SEO Terms: Entities define what your content is about and help Google understand topic clarity and depth.

How We Drive Demand

VISIBILITY

Reach the right audience, everywhere.

Amplify your brand across content, advertising, email, social media and industry publications.

AUTHORITY

Become the brand decision-makers trust.

Build credibility through premium content, executive storytelling and trusted editorial.

ACCESS

Turn engagement into business opportunities.

Generate meaningful conversations with senior decision-makers that lead to commercial impact.

Amplify Your Brand with

Content That Creates Demand

Content

Advertising