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Our B2B Demand Generation division is underpinned by an established global footprint that guarantees scale:
+24M
Global Users
+16M
Contacts in our DataBank
+10M
Monthly Impressions
+20
Global Brands
Addressing Modern B2B Marketing Challenges
B2B marketers are operating in a landscape defined by longer buying cycles and increasingly complex decision-making groups. The pressure is on to move beyond disconnected tactics and isolated lead volume, shifting focus instead toward smarter, accountable strategies that prove measurable pipeline impact.
BizClik’s new B2B Demand Generation division addresses these challenges head-on. We move beyond disconnected tactics to deliver integrated, outcome-focused campaigns that demand better results.
A Full-Cycle Pipeline
We support brands across the full campaign lifecycle - from account identification and targeting to lead qualification and handover.
Content & Creative
- Display Advertising
- Video Interviews
- Executive Profiles
- Web Content & PR
Data
- Direct Email Marketing
- Surveys & Polls
- Research Reports
Demand Generation
- Webinars
- White Papers
- Podcasts
Events & Awards
- Global Events
- Private Client Events
- Awards
The Campaign Lifecycle Pathway
Step 1: Set-Up
Request the Cost ⇢- Align campaign objectives, ICP/TAL, and success metrics
- Co-brand and optimise client-provided content asset
- Build dual-branded gated landing page and tracking
- Manage end-to-end campaign operations
Step 2: Awareness
Request the Cost ⇢- Promote asset through BizClik’s hub-and-spoke model, highlighting core functions and industry verticals
- Website display ads and newsletter sponsorship
- Co-branded editorial content and PR distribution
Step 3: Engagement
Request the Cost ⇢- Drive qualified registrations via multi-channel promotion (website, EDM, social, ads)
- Capture intent through gated landing pages
- Extend engagement with on-demand access
Step 4: Pipeline
Request the Cost ⇢- Deliver qualified ICP/TAL registrants
- Handover structured leads to partner sales teams
- Post-campaign performance reporting
Step 5: Nurture & Handover (optional)
Request the Cost ⇢- 14-day lead nurturing to move leads toward MQL
- Option to deliver Sales Ready Leads
- Ongoing follow-up to maximise pipeline conversion
Ready to Demand Better?
Contact the BizClik team today to learn how we can help you build authority and accelerate growth.
Explore BizClik
Insights
What We Know
We talk to the world's leading experts and executives to share their insights and discoveries across important trends.
Brands
Our Platforms
Trusted brands that showcase best-in-class businesses practises to keep industry leaders in the know.
Industries
Where We Perform
We operate within many of the world's industries to uncover their latest innovations and solutions.
Solutions
How We Activate
Our solutions connect businesses to their audience using a strategic, data driven approach.