How BizClik Digital Reports Elevate Executive Thought Leadership
Position your brand and executives as industry authorities with high-impact, multi-channel content built for modern B2B audiences
With 97% of marketers using content marketing as part of their strategy¹, standing out takes more than blogs or whitepapers. BizClik Digital Reports help B2B brands elevate executive thought leadership and drive engagement with global decision-makers.
Each report combines editorial storytelling, filmed interviews, and branded design to position senior leaders as credible industry voices.
This high-impact content format drives brand visibility, strengthens stakeholder trust, and delivers lasting ROI across marketing and sales.
What Is a Digital Report?
A Digital Report is a custom editorial asset designed to showcase your company’s strategic direction and executive insights.
Created by BizClik’s in-house editorial and creative teams, each 14–16-page report centres on a senior executive interview and highlights a business transformation, success story, project, or partnership. The report is enriched with branded design and visual storytelling.
This powerful, multi-format content piece is crafted to spark engagement, raise brand awareness, and position your company in front of global decision-makers.
With 70% of B2B decision-makers preferring digital content over print², especially when it’s visual and interactive, Digital Reports are quickly becoming the format of choice for modern business storytelling.
Why Commission a Digital Report?
A Digital Report positions your brand and leaders as trusted authorities in your industry.
Benefits include:
- C-suite thought leadership anchored by an executive interview
- High-value editorial presence in a respected B2B digital magazine
- Strategic branding with fully designed layouts and front/back covers
- Built-in amplification via email, social media, and PR channels
- Lasting value as a reusable asset for sales enablement and stakeholder engagement
Real Example: Henkel’s Supply Chain Transformation Story
Henkel, a global manufacturing leader, partnered with Supply Chain Digital to showcase its latest supply chain transformation.
The campaign featured:
- A 26-page Digital Report built around a filmed executive interview with Bjoern Neal Kirchner, Global Head of Supply Chain for Adhesive Technologies
- A filmed video interview on location in Amsterdam with Henkel’s key supply chain partners
- Custom-designed assets aligned with Henkel’s brand identity, featuring professional photography
- Promotion across the Supply Chain Digital website, LinkedIn, X (formerly Twitter), and YouTube
- Content syndication via global sister titles, including Technology Magazine and Sustainability Magazine
- A global press release to maximise external visibility
The results:
Henkel achieved measurable increases in brand awareness, digital engagement, and peer recognition across its global supply chain audience, demonstrating the tangible value of high-quality digital storytelling.
- 7,350+ unique page views
- 50+ qualified leads generated
- Noticeable growth in brand visibility and industry authority
"Working with BizClik has been a real pleasure – I learned how professional PR is done, something new for an operational guy like me.
The team is super focused, highly professional, and good fun as well. They delivered exactly what they promised: an exceptional end product to promote what we are doing as a team. Well done."
sad Bjoern Kirchner, Global Head of Supply Chain Adhesive Technology at Henkel.
What’s Included in Every Digital Report?
Each package is an all-in-one content solution that showcases your brand, leadership, and story to a global executive audience:
- Interview with a senior executive, filmed on-site or virtually
- Written report, brochure, and profile crafted by our editorial team
- Branded layout with front and back covers
- Visual storytelling using photography, infographics, or custom imagery
- End-to-end project management for seamless delivery
Distribution & Exposure
Every Digital Report benefits from targeted, multi-channel distribution, including:
- Featured placement in relevant digital magazines. (e.g. Henkel’s report also appeared in Technology Magazine and Sustainability Magazine)
- 1–2 month social media campaigns across LinkedIn and X (formerly Twitter)
- Additional amplification through email newsletters, PR channels, and BizClik-owned platforms
- Optional press release syndication for extended global reach
What Does a Digital Report Look Like?
BizClik digital reports follow a clear structure, tailored to reflect your brand’s identity through custom design and tone.
The format, length, and inclusion of video content depend on the package you select.
Visual storytelling plays a key role, whether through office imagery, executive headshots, team photos, on-site photography, infographics, or project visuals in action. These visual assets enhance your presence across both the digital report and the magazine.
For example:
- Green Mountain showcased its team on-site as they transform the data centre market in London
- T-Mobile showcased its headquarters and leadership, with Chad Wilkerson (Director of Sustainability & Infrastructure Sourcing) on the cover.
Business Impact: More Than Just Content
Digital Reports deliver measurable value across marketing, sales, and stakeholder engagement.
Clients use them to:
- Engage stakeholders through compelling storytelling—not just slides
- Support internal communications, onboarding, and investor updates
- Maximise marketing reach with industry-relevant content for targeted audiences
- Strengthen brand reputation and build third-party credibility
- Equip sales teams with editorial-style content for outreach and pitches
- Generate qualified leads, especially when paired with gated assets or paid campaigns
This matters because 93% of B2B buyers begin their research online⁴, often long before engaging a sales team.
When it comes to distribution, LinkedIn drives 80% of B2B social leads³, making Digital Reports an ideal format for reaching and converting the right audience.
Commission a BizClik Digital Report - Elevate Your Executive Voice Today
Position your leadership at the forefront of industry conversations. BizClik Digital Reports are premium, editorial-led content assets designed to amplify C-suite thought leadership, build strategic brand presence, and drive measurable engagement across digital channels.
Showcase your story. Reach decision-makers. Convert attention into impact.
- Multi-format storytelling with filmed interviews
- Guaranteed promotion across BizClik’s global platforms
- Reusable, sales-ready content for ongoing ROI
Tap into a proven content format trusted by global brands.
FAQs
What is a Digital Report?
A branded, multi‑page editorial feature centred on an executive interview, published via BizClik with full content, design, and distribution support.
Who is it for?
Ideal for companies & leadership teams aiming to build thought leadership and engage a C-level audience in tech, sustainability, supply chain, or related sectors.
How do I create a Digital Report?
Get in touch with the BizClik team to get started. You’ll collaborate with our in-house editorial, creative, and production teams to bring your vision to life, from briefing to final delivery.
What’s included?
A senior-level interview, written feature (8–16 pages), custom design, branded covers and optional video, fully managed by BizClik.
How is it distributed?
Published in our digital magazines and promoted via LinkedIn, X, email campaigns, global websites, and PR.
Sources
For more information, contact our team here.
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